December 14, 2003
Decline of the Two-Party System?
Now that I’ve discovered news aggregators and RSS feeds, I can finally stay on top of Slashdot, which I used to monitor sporadically (and I’d have found out about the new Firefly and Farscape projects much sooner).
Anyway, they have an interesting entry on Dean’s use of the Internet, and how the Internet is actually already starting to bring down the two-party political system. Here’s some of the original Washington Post article:
Back in 1937, an economist named Ronald Coase realized something that helped explain the rise of modern corporations — and which just might explain the coming decline of the American two-party political system.
Coase’s insight was this: The cost of gathering information determines the size of organizations.
It sounds abstract, but in the past it meant that complex tasks undertaken on vast scales required organizational behemoths. This was as true for the Democratic and Republican parties as it was for General Motors. Choosing and marketing candidates isn’t so different from designing, manufacturing and selling automobiles.
But the Internet has changed all that in one crucial respect that wouldn’t surprise Coase one bit. To an economist, the “trick” of the Internet is that it drives the cost of information down to virtually zero. So according to Coase’s theory, smaller information-gathering costs mean smaller organizations. And that’s why the Internet has made it easier for small folks, whether small firms or dark-horse candidates such as Howard Dean, to take on the big ones.
For all Dean’s talk about wanting to represent the truly “Democratic wing of the Democratic Party,” the paradox is that he is essentially a third-party candidate using modern technology to achieve a takeover of the Democratic Party. Other candidates — John Kerry, John Edwards, Wesley Clark — are competing to take control of the party’s fundraising, organizational and media operations. But Dean is not interested in taking control of those depreciating assets. He is creating his own party, his own lists, his own money, his own organization. What he wants are the Democratic brand name and legacy, the party’s last remaining assets of value, as part of his marketing strategy. …
The whole article is worth reading, and I think it makes a lot of sense. Daily Kos also has some more discussion about Dean and Perot.
I still believe our electoral system still needs reforming to better handle cases where there are more than two candidates, but regardless of that, it looks like politics are going to become a lot more interesting. The rules of the game have changed.
Update, 4/23/04
Well, apparently the rules haven’t actually changed that much after all. I’ve found some more realistic analyses of Dean’s campaign here. I guess the Internet hasn’t repealed Duverger’s Law, and we still need to get rid of the plurality voting system to get rid of the two-party system.
December 14, 2003 12:10 PM in Economics, Politics | Permalink